About us
Felicia Awe's journey is a testament to the spirit of entrepreneurship and the power of innovation. With a background in bio pharmaceutical science and eight years of experience as a precision-driven process technician at Intel, Felicia possesses a unique blend of technical precision and creative vision.
In 2017, she embarked on her entrepreneurial journey, founding Awesome Creations Limited, a company dedicated to crafting premium non-alcoholic cocktail experiences for a wide array of events. Her commitment to perfection and a passion for the craft have always set her apart.
However, Felicia's journey took an extraordinary turn when the world faced the challenges of COVID-19. In the face of adversity, her entrepreneurial spirit shone even brighter. She had a brilliant idea to bottle the fantastic non-alcoholic drinks that Awesome Creations had become known for and offer them directly to consumers through Instagram. To her astonishment, the response was overwhelming. Felicia and her team began making personal deliveries at car parks, universities, and even people's homes to meet the surging demand.
But the pivotal moment arrived when Felicia was selected for the prestigious "Grow with Aldi" program under Awesome Creations. This opened the door to a major breakthrough – her exceptional non-alcoholic drinks were introduced in 150 Aldi stores across Ireland, an achievement that reshaped the beverage industry and showcased her unwavering commitment to excellence.
This milestone gave birth to SomAwe Limited in October 2023, a company entirely dedicated to producing and offering bottled non-alcoholic cocktails. SomAwe quickly gained recognition for adding elegance and sophistication to the drinking experience, redefining the way we enjoy beverages.
Felicia's remarkable contributions in the non-alcoholic beverage sector have garnered widespread attention. She has been featured in renowned media outlets such as The Irish Times, The Irish Independent, and NewsTalk, further solidifying her reputation as a trailblazer in the industry.
Awards and accolades have followed Felicia on her journey, celebrating her exceptional achievements in the world of non-alcoholic beverages. Her story serves as an inspiration, illustrating her unyielding dedication to success and her remarkable ability to transform her passions into reality.
Today, Felicia Awe continues to push the boundaries of innovation and excellence. Her participation in the New Frontiers Enterprise Ireland program for 2023 is a testament to her unwavering commitment to the growth and success of her business ventures. As she reshapes the world of non-alcoholic cocktails, Felicia's vision and dedication stand as a testament to the limitless potential of entrepreneurship and the taste of sophistication in every bottle of SomAwe.